When you have a large pile of stuff, you need a way to identify it. The more meaningful the names, the worse they scale. For example, if you want to make a photo of a rabbit  findable by anyone across the Web, calling it "rabbit" or even "rabbit_305464" (because there were 305,463 rabbit photos posted before yours) may make it easier for English speakers to find it, but it makes it harder for those in other languages. Plus, while you think it is a photo of a rabbit, someone else may think it’s a photo of a pet or dinner.

David Weinberger

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